If you position yourself properly and tell your story well…
...media and marketing will power you toward your goal.
January 1, 2012
May 4, 2012
Apperian Rolls Out New Mobile Application Lifecycle Management Architecture
Boston, MA, May 3, 2012 – Apperian (www.apperian.com) today announced the latest release of its Enterprise App Services Environment (EASE), which will significantly broaden the capabilities of mobile application management (MAM). Businesses have outgrown the basic functionality of “create, deploy and manage apps,” which used to define mobile application management. They now require a cloud platform [...]
Continue reading... April 23, 2012
Cult of Mac Reports on New Crowdsourcing and Gamification Features in Apperian’s EASE
Cult of Mac recently reported on the new crowdsourcing and AppRatings features added to Apperian’s EASE, which will result in higher quality enterprise mobile apps and better adoption rates. Apperian has also integrated gamification techniques into EASE, designed to increase employee participation in generating idea for new apps and improvements to existing ones.
Continue reading... April 19, 2012
Cision Launches SEEK OR SHOUT Collaboration Community for Journalists, Bloggers and Other Communicators
CHICAGO, April 19, 2012 – Cision, the leading provider of PR software, services and tools for the marketing and public relations industry, today announced Seek or Shout, a new online community that enables all content creators – journalists, bloggers, freelancers, and PR and marketing professionals – to collaborate with maximum productivity, immediacy and relevance. Seek [...]
Continue reading... April 17, 2012
Cision Software’s Powerful New Search Makes List-Building Faster and Easier Than Ever
PR and Marketing Pros Can Search, Filter and Gain Insights From the Cision Media Database in Seconds CHICAGO, April 17, 2012 – Cision, the leading provider of PR software, services and tools for the marketing and PR industry, today introduced powerful new searchcapabilities in the award-winning Cision campaign management software platform, allowing users to search, [...]
Continue reading... April 5, 2012
Cision Influencer Lists, Ed Cals Uncover Mother’s Day Opportunities
CHICAGO, April 5, 2012 – Cision, the leading provider of PR software, services and tools for the marketing and PR industry, today announced updated influencer profiles and editorial calendars for communications professionals seeking to gain Mother’s Day coverage. Cision’s Family and Parenting Influencer List pulls from more than 1,500 online experts and media who examine [...]
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